Why Most Brands Are Using the Wrong Approach

Can't my existing SEO agency just add AI visibility?

Most traditional SEO agencies optimise for Google's crawl-and-rank system. AI citation models work differently — they pull from structured entity data, third-party corroboration, and citation patterns that have nothing to do with keyword rankings. A few agencies have bolted on GEO services, but without a dedicated research layer they're guessing.

Why not just use a tool like Semrush or Ahrefs?

Those tools measure backlinks, keyword rankings, and organic traffic. None of that tells you whether ChatGPT mentions your brand when someone asks for a recommendation in your category. They're useful for what they measure — AI citation isn't in their dataset.

What makes Akravo different from other GEO agencies?

Most GEO services focus on one platform or one tactic (usually schema markup). We run platform-specific strategies across ChatGPT, Perplexity, and Google AI Overviews simultaneously, and we monitor LLM perception drift — the gradual shift in how AI models describe your brand over time. That ongoing correction is what most agencies skip.

How long before I see results?

Clients typically see measurable citation improvement within 60 to 90 days. Entity authority builds over time, so results compound. The first 30 days focus on foundation — structured data, entity consistency, and a citation baseline audit.